EMEA Channel Marketing Specialist
Job Type : Contract, Full Time
Salary : £37.00 – £45.00/hour
Our client, one of the largest technology companies across the globe are currently seeking a EMEA Channel Marketing Specialist to join their team on an initial 12 month contract. The role will be based out of their Kings Cross, London office on a hybrid basis – 3 days in the office, 2 days working remotely.
Description:
This candidate will work with our EMEA Channel Marketing Manager to help support all enablement and marketing efforts that align to the Market Development Funds (MDF) associated with the Work Partner Program. This program serves an ecosystem which includes Resellers, Global System Integrators, Technology and ISV partners as well as Distributors. The key regions of focus include UKI, DACH, SE&BENELUX and NORDICS. The core responsibility of the Channel Marketing Associate will be to deliver marketing campaigns and/or programs to drive leads and conversion of B2B customers, either direct or through partners such as Resellers, Service and Solution partners, Global System Integrators, Technology partners and Independent Software Vendors (ISVs). Marketing programs include but are not limited to co-marketing campaigns, programs and contests, tradeshows and customer events. This candidate will be highly skilled at navigating a matrix environment and comfortable influencing across all levels, both internally and externally. This role will report to the EMEA Channel Marketing Manager.
Responsibilities:
• Be an advocate for Partners with cross-functional colleagues.
• Build, manage, measure and refine marketing strategies/programs/campaigns, driving strong impact and results across the sales funnel for the B2B Commercial Sales team.
• Support all marketing efforts related to the Work Partner Program including:
o Support of MDF process, proposals and claims
o Supporting Tier 2 / Premier Partners
o Supporting Tier 1 / Elite Partners
o Supporting Tier 3 / Distributor partners
o Partner Brand Manager, responsible for enforcing all brand guidelines and requirements involving partners including program badging, co-branding efforts and website representation.
• Strategic development and management of go-to-market content for partners and sales such as:
o Campaign materials aligned to Tier 1, Tier 2 and selling promotional programs such as incentive offerings and enablement campaigns
• Manage logistical and operational elements of partner marketing including, but not limited to:
o Quarterly budget tracking
o SFDC Campaign creation & lead upload management through Partner Portal
o Management & validation of team Channel & Partner Marketing Dashboard
o Management of 3rd party vendors and agencies
Minimum Qualifications
• 5+ years of experience within partner / channel marketing, project management, marketing communications, content strategy, content/digital marketing or a related field
• BA/BS Degree or higher
• Experience developing working relationships and influence at all levels of management, internally and externally
• Project and/or program management experience, including multitasking to lead and execute multiple projects in parallel
• Excellent writer and communicator
• Experience / strong skills using Salesforce
Preferred Qualifications
• Experience working in marketing and/or technology
• Excellent communication skills & extremely organized
• Partner marketing/go-to-market experience
• Experience managing 3rd party vendors, clients or partner accounts
• Experience with Google docs and Workplace preferred
• Ability to speak French or German preferred (not essential)
If the above role is of interest, please apply, accompanied by a copy of your CV and one of our consultants shall be in contact in due course.
Job Title: EMEA Channel Marketing Specialist
Location: London, UK
Rate/Salary: 37.00 – 45.00 GBP Hourly
Job Type: Contract
Trading as Aston Carter. Allegis Group Limited, Maxis 2, Western Road, Bracknell, RG12 1RT, United Kingdom. No. (phone number removed). Allegis Group Limited operates as an Employment Business and Employment Agency as set out in the Conduct of Employment Agencies and Employment Businesses Regulations 2003. Aston Carter is a company within the Allegis Group network of companies (collectively referred to as "Allegis Group"). Aerotek, Aston Carter, EASi, Talentis Solutions, TEKsystems, Stamford Consultants and The Stamford Group are Allegis Group brands. If you apply, your personal data will be processed as described in the Allegis Group Online Privacy Notice available at https://(url removed)/en-gb/privacy-notices.
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