Social Media Manager 35 views

Social Media Manager

Job Type : Permanent, Full Time

Salary : £38978/annum

You will join us as Social Media Manager to develop and own the social media strategy for Historic Royal
Palaces. You will act as the overall editor, curator and manager of HRP’s social media channels to enable HRP to achieve our Greater Reach ambitions by proactively growing our social media presence and producing high quality content to reach new audiences, achieve our commercial objectives and enhance HRP’s reputation.

Social Media Manager Responsibilities:

Develop and implement social media and digital communications strategies to increase engagement with the palaces and their stories, reach new audiences and drive online and on site visitors (with particular focus on HRP’s domestic audiences).

Evaluate HRP’s social media and digital communications activities, incorporating existing and future research to make strategic recommendations for further activity and increasing impact.

Supervise day to day management of social media platforms, advising on issues, reputation and brand management and ensuring effective coordination with wider HRP communications, PR and marketing
Lead on development of new creative content in a range of digital formats for uses including social media, external and internal web channels and on-site projects – collaborating with other departments and commissioning external agencies where necessary.

Develop content with the wider PR team, ensuring media and social media campaigns are aligned.
Develop multi-screen content to capitalise and expand on HRP broadcast and film opportunities and live events.

Create positive communications opportunities to showcase Historic Royal Palace’s core and charitable activities including conservation, education and curatorial projects to develop the organisation’s professional reputation, and in support of our fundraising activity.

Social Media Manager Requirements:

As part of the Media and PR team, you’ll need a nose for a good story as you seek out opportunities to raise the profile and enhance the reputation of Historic Royal Palaces. On a daily basis, you’ll be communicating with our 2m followers and running a packed social media schedule for a content rich organisation, so strong editorial judgement is a must.

We are looking for a self-starter with proven experience in social media and digital communications, creative flair, and the healthy dose of wit necessary to bring history to life in a limited amount of characters! You’ll be a passionate advocate for the power of social media, with the confidence and gravitas necessary to champion it within our organisation. With an expert knowledge of the digital media landscape, you’ll be flexible, and able to quickly jump on social trends as and when they arise. Results driven, you’ll have a good working knowledge of social analytics, and experience in shaping your content accordingly, to maximise reach and engagement.

This role involves working with colleagues across Historic Royal Palaces, at all levels, so we are looking for someone with excellent stakeholder management and influencing skills. If this sounds like you, we’d love to hear from you.

About Historic Royal Palaces:

Historic Royal Palaces is the independent charity that looks after the Tower of London, Hampton Court Palace, Kensington Palace, the Banqueting House, Kew Palace and Hillsborough Castle & Gardens.

Location: Tower of London
Contract Type: Permanent
Hours: Full Time
Salary: £38,978 per annum plus benefits

You may have experience of the following: Social Media Manager, Digital Media Manager, Social Media Specialist, Social Media Strategist, Social Media Marketing Manager, Digital Marketing Manager, Community Manager, Online Engagement, Marketing Manager, Marketing Copywriter, Social Media, Digital Marketing, Content Marketer, Copy Writer, Copywriter, Social Media Platforms, etc.

Ref: (Apply online only)

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