Senior Performance Marketing Manager (m/f/x) 10 views

Senior Performance Marketing Manager (m/f/x)

Job Type : Permanent, Full Time

Salary :

Purpose:

In this position, you lead our digital paid performance function to drive the ambitious growth of Shpock via paid search, paid social, and display marketing campaigns

Team:

You will work as an individual contributor embedded in our Brand & Investment squad alongside other team members from a diverse set of expertise: CRM, Finance, Graphic Design and Data Analysis.

What you will do:

* You have end-to-end ownership for our user acquisition and paid re-engagement strategy and are responsible for conceptualization, setup, monitoring, optimisation and reporting

* You maximize ROI by continuously optimising campaigns based on learnings from A/B tests across creatives, audience targeting and other innovative strategies

* As you adjust your strategy to varying objectives, your focus remains on increasing liquidity in key categories by driving supply and demand

* You continuously look for creative ways to scale campaigns and achieve or over-achieve cost targets

* You closely collaborate with our graphic designers to drive our creative strategy and get promotional assets done

* You work with our data and engineering teams to ensure proper tracking, attribution and optimisation of your campaigns and find solutions to automate non-critical tasks

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