Digital Marketing Executive
Job Type : Permanent, Full Time
Salary : £30000 – £40000/annum
How does working for a leading Fashion/Outdoor brand on three of their key websites sound?
What about a role that covers the EMEA region with some instantly recognisable brands?
I have an excellent opportunity to work for a leading Fashion/Outdoor business with the continued development of their Digital footprint.
About the role:
Employ marketing budget for multiple brands and countries across EMEA to drive qualified site traffic to acquire and retain customers, to build the business at an efficient cost
Execution of the digital marketing strategy and helping in defining the roadmap for digital marketing campaigns, to drive growth specifically via ecommerce marketing programs, including Search (PPC/SEO), Affiliate Marketing, Display Advertising, Social Advertising, Comparison Shopping Engines and Marketplaces.
Partnering with multiple agencies to manage all channels and work collaboratively with brand marketing teams within the business (global & in region) to develop actionable insights and optimizations using reports across all digital marketing programs.
Seeking out new digital marketing opportunities to build successful acquisition programs and gain adoption and alignment across larger eCommerce and brand marketing teams. Assisting brand marketing team counterparts to drive overall awareness and product consideration along with eCommerce key performance indicators
Support in developing recommendations for the Brand and eCommerce FP&A teams, for optimal budget allocation across various tactics to maximize revenue, while minimising cost
Managing strong testing strategy across marketing tactics and consumer’s path on site
Partner with brand teams to provide support and/or consultation on digital initiatives to augment brand awareness.
About you:
• Minimum of bachelor’s degree required, preferably in Marketing, Business, or Economics
• Experience of retail or ecommerce experience preferred
• Proven experience of digital marketing
• Some brand marketing experience would be beneficial.
• Solid interpersonal skills – experience of working within a matrix business beneficial
• Strong communication skills (both written and verbal)
If the above excites you and you hav te experience to add value, then reach out
More Information
- Address Camden
