Digital Advertising Analyst
Job Type : Contract, Full Time
Salary : £170 – £190/day
Digital Advertising Analyst – Remote
Social Media platform require a Digital Advertising Analyst to join their London based operation.
Job responsibilities:
Provide excellent email and video call support to advertisers, agencies, and Sales teams on the self-serve ad product suite with clear and timely communication, quality deliverables, and innovative solutions
Be an expert on the ad platform; use data to troubleshoot delivery, reporting, ad performance, and campaign optimization queries
Perform proactive and reactive analyses of campaign delivery in order to increase performance and drive revenue
Serve as the main point of contact in the Auction for local sales teams by providing onboarding, ongoing support, and proactive strategy planning
Educate and train internal Sales teams on campaign management strategies and performance improvements based on advertiser goals
Inform, influence, and execute new quality strategies and tactics using sound analysis and impact metrics to support your positions
Maintain established QA scores on responses and adhere to operational KPIs
Knowledge, Skills and Abilities:
Advanced understanding of programmatic ad buying, auction marketplace dynamics, tracking pixels, and third-party measurement tools
Data-driven and able to work with large data sets in Excel to solve business problems, and providing practical insights via data visualization software (Looker, Tableau, etc.)
Excellent written, verbal, and presentation skills with strong interpersonal skills
Strong attention to detail and organizational skills
Minimum Qualifications:
Bachelor’s degree or relevant experience in Marketing, Advertising, STEM, or related field
1+ years in digital advertising, technology or other related field
Flexibility to work modified hours to ensure coverage for our customers and escalations
Experience working with ad agencies, brand, and performance advertisers and Sales
£ Market rates on a contract role within IR35
More Information
- Address London
